I'm Alexandra, a fashion designer, stylist, tv/radio host, model dedicated to helping you create appearance and style you love.

I was born in a small Russian town Fokino with not so much, but passion, drawing tools, big Barbie doll collection and dreams.


Through traveling all around the world from the U.S. to Europe and Asia, winning FLEX grant program, working and learning techniques from Elie Saab, Georges Hobeika, Balenciaga, Yanina Couture, Xavier Brisoux, Alexandre Vauthier, Raleigh Theatre, Miss America, Dubai Models Battle Show, I help people like you to dream big and believe in yourself.

I wasn't born knowing all about fashion, styling, makeup, modeling, production. It wasn't royal family story nor connections to help me to receive my Bachelor of Arts in Fashion Design from a French and American universities, appearing in a movie, music videos and being on magazine covers.

In fact, to finish my university I had to wake up at 5 AM, ride up the hill on the bicycle, take the bus (yes, with putting my bicycle ON the bus), study, work after classes and then do my homework up the whole night and then repeat.

I come from a tiny town Fokino, raised by a Russian family with no cool cellphones and simple clothing from "rynok". But when I was little, my parents tried to give the best to me and always believed in my dreams that defined my life.
Back in the days, I didn't feel attractive, didn't have the body figure I wanted, lacked confidence in being in front of other people in the way I wanted, was shy in front of the camera. I just knew I could do more.

One day I decided I want to change and become the best version of myself.

I HAVE A FEELING, YOU EXPERIENCE THE SAME.
From competing at the fitness championship to modeling and collaborations, runway walks, to film, music videos participation, fashion collection design, creation of my own song. I am the proof that...

YOU CAN BECOME THE BEST VERSION OF YOURSELF TOO.
I BELIEVE YOU CAN BECOME THE BEST VERSION OF YOURSELF AND LOOK APPROPRIATE AND POLISHED IN TODAY'S COMPETITIVE ENVIRONMENT.
That includes exploring deeply your beauty, features, talents, desired appearance, lifestyle, habits, body figure and uniqueness to achieve the look you deserve.
Ready to start your upgrade?
ALEXANDRA VORONOVA